Marketing master’s and MBA programs
The W. P. Carey Department of Marketing emphasizes balancing fundamentals with innovative ideas and integrating theory with practical application. Our master’s degree and MBA offerings prepare graduates to pursue dynamic careers in organizations around the world.
Online Master of Science in Marketing (Online MS-MKT)
Regardless of your work background or undergraduate degree subject matter, our Online MS-MKT program prepares you to excel in starting or advancing a marketing career. The practical applied curriculum covers digital marketing strategies, marketing analytics, customer insights, and innovations in marketing. After a culminating capstone consulting project, students will graduate ready to be leaders in marketing innovation.
Master of Business Administration (MBA)
Developing your leadership skills no matter where you are in your career, the highly ranked W. P. Carey MBA is offered full-time, part-time, and 100% online. Students can select an MBA concentration in marketing for further depth in the field.